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🏅 UEFA B Licence – Coaching with Purpose, Vision & Precision



The UEFA B Licence is one of the most respected coaching qualifications in the world. It’s designed for coaches who are ready to move beyond the grassroots and into the realm of performance coaching. Whether you’re aiming to lead at youth academy level, manage senior teams, or push toward elite environments, this qualification gives you the tactical insight, leadership acumen, and coaching depth needed to thrive.


"The UEFA B Licence is where a coach stops running sessions and starts running a programme."

🧭 Course Overview at a Glance


  • 🏫 Delivered through a mix of face-to-face learning, in-club support, and online modules

  • 📊 Emphasis on player development in and out of possession

  • 📽️ Video analysis, live match assessments, and tactical deconstruction

  • 🧠 Strong focus on coaching behaviours, leadership, and matchday thinking

  • ⏱️ Approx. 120 guided learning hours, with practical assessments


🔍 What You’ll Learn – Advanced Coaching Concepts


🎯 In-Depth Tactical Understanding


Go beyond the basics and into elite game strategy:


  • Master tactical frameworks: 1-4-3-3, 1-4-2-3-1, 1-3-5-2 and more

  • Explore team shape, pressing systems, build-up play, and transitional phases

  • Adapt strategies to suit different player profiles, opposition styles, and game states


“It’s not just about having a Plan A. It’s about knowing when to change it.”

🛠️ Designing Game-Realistic Practices


Every practice must connect to the real game — here’s how:


  • Build progressive session plans that recreate matchday scenarios

  • Integrate individual and unit development into full-team context

  • Use constraints, conditions, and tactical periodisation


🧩 Sessions are planned backwards — start from the game and work back to the session.


🎙️ Leadership, Communication & Psychology


The UEFA B isn't just technical — it’s about how you lead:


  • Learn advanced communication tools and emotional intelligence

  • Understand the psychology of performance and player confidence

  • Develop captaincy, player ownership, and team cohesion


“Players don’t care how much you know until they know how much you care.”

🧬 Developing Individuals Within a Team


Recognise and nurture each player’s potential:


  • Apply individual learning plans and tailor sessions to suit

  • Monitor progress with evidence and feedback tools

  • Differentiate between technical coaching and holistic development


🔍 You'll be assessed on your ability to improve individuals within team settings — a major shift from Level 2.


📋 Matchday Planning & Tactical Management


Game day is your test — here’s how to prepare:


  • Conduct pre-match briefings and post-match reviews

  • Make in-game tactical adaptations under pressure

  • Use match analysis tools to enhance player learning and self-reflection


🧠 Use video and data to bring clarity and accountability to your coaching.


🧱 Your Coaching Philosophy – Brought to Life


UEFA B helps you turn vision into reality:


  • Articulate your coaching beliefs with clarity and structure

  • Link your philosophy to session design, communication, and club culture

  • Build a coaching identity that resonates with players, parents, and clubs alike


“A good philosophy doesn’t live in a notebook — it lives on the pitch.”

🙌 Support, Assessment & Mentorship


  • 📈 Ongoing support from experienced UEFA B mentors

  • 🧪 Formal assessments via practical sessions and coaching logs

  • 🤝 Peer-to-peer feedback and collaborative workshops


🎥 Coaches must evidence their impact on player development and tactical execution through session footage and analysis.


🌍 Why the UEFA B Licence Matters


This is more than just a badge — it's proof that you can:


✅ Create high-level, tactical training environments

✅ Develop individuals across the four corners (Technical/Tactical, Physical, Psychological, Social)

✅ Manage teams across all formats — 9v9 to 11v11

✅ Lead with presence, purpose and professionalism


Whether you're looking to step into an academy, run your own programme, or move toward UEFA A, the UEFA B Licence is your gateway to coaching credibility at the next level.


⚽ Coach with Purpose, Lead with Clarity


Steve Halls is an FA qualified football coach offering consultancy, talent identification, mentoring and player representation in Cheshunt and the surrounding areas. In today’s connected world, Steve can offer his services to players, clubs, and organisations across the globe. Whether you're local or international, you’ll benefit from a coach who brings grassroots knowledge with global insight — and now carries the tactical credentials to match.











NexxtGen Football Announces Exciting New Partnership with We Make Footballers





NexxtGen Football is thrilled to announce an exciting new partnership with We Make Footballers, a renowned organisation dedicated to providing top-tier football coaching for children aged 4-12. This collaboration aims to enhance the footballing experience for young players by combining NexxtGen Football's expertise with We Make Footballers' proven training methods.


"We are We Make Footballers, we provide football coaching for 4-12 year olds split into 4-7 year olds and 8-12 year olds. We work on developing the youth of today in the beautiful game in a fun, passionate and safe environment. Our local Cheshunt Academy is run by Alfie and Alessio and we run on Wednesday evenings and Saturday afternoons during school term times.


There are WMF Academies all around the country and we have recently become global opening a franchise in Miami! We have had some great talent so far throughout the network who’s careers started with We Make Footballers, Alfie Gilchrist, Michael Olise, just to name a couple. We are always on the lookout to help others develop their existing skills or get into football for the first time, we welcome anyone of any ability.


Our Cheshunt Academy will also be looking to host holiday camps and Talent ID events in the future. Talent ID events are opportunities for children to be scouted by Chelsea, Arsenal etc. Boys and girls are welcome to our sessions!"


With the establishment of the Cheshunt Academy in February 2024 by Alfie Cross and Alessio Cuffaro, We Make Footballers continues its mission to offer a safe, fun, and passionate environment for young football enthusiasts. Both Alfie and Alessio bring a lifetime of football experience to their roles, driven by a shared passion for helping the youth develop their footballing abilities.


Steve Halls, founder of NexxtGen Football, expressed his enthusiasm about the partnership: "This collaboration with We Make Footballers aligns perfectly with our mission to provide quality coaching and development opportunities for young players. We Make Footballers has a fantastic track record, and together, we can create even more pathways for children to achieve their footballing dreams. Our combined expertise will ensure that every child, regardless of their starting point, can enjoy and excel in football."


This partnership will leverage NexxtGen Football’s deep-rooted connections and extensive expertise to support We Make Footballers in reaching even more young players. The weekly group training sessions will serve as an excellent foundation for aspiring players looking to transition into local grassroots clubs or professional academies. To date, We Make Footballers has successfully helped over 200 players secure professional contracts.


We Make Footballers' flexible training options ensure comfort and convenience for both players and parents. They offer indoor and outdoor facilities, emphasising technique during the winter months and applying those skills on larger fields in the summer. The comprehensive one-year syllabus provides structure, but families can choose to participate in block sessions, offering adaptability to their schedules.


Over the past 10 years, We Make Footballers has grown into a successful football franchise, coaching over 7,000 children every week across more than 46 venues. Their mission is to provide best-in-class professional football coaching for boys and girls of all abilities. With a unique coaching methodology grounded in common sense and a passion for football, they create the perfect environment for children to learn and develop.


Personalised coaching is at the heart of their approach. Whether a child is new to football or aspires to go pro, We Make Footballers offers tailored coaching to match each child's ability. The organisation prides itself on hiring the best professional coaches and utilising quality grounds, often with both indoor and outdoor facilities, ensuring a supportive and safe environment.


With a remarkable rating of 4.9 out of 5 based on 565 reviews on TrustPilot, We Make Footballers is trusted by parents and loved by children. Their Cheshunt Academy, along with 117 other venues throughout England, offers excellent value for money and easy access to top-quality football training.


Steve Halls further commented, "We Make Footballers’ commitment to nurturing talent at every level resonates with our values at NexxtGen Football. This partnership is a testament to our dedication to grassroots development and our belief that every child should have the opportunity to grow in a positive and supportive environment."


Why do children and parents in Cheshunt love their training? Improved football techniques, the opportunity to build lasting friendships, and the benefits of exercise disguised as fun are just a few reasons. Additionally, their unique sessions enhance cognitive functions, helping children develop better concentration, learning, listening, and decision-making skills.


To book your child's free training session and experience the benefits firsthand, visit We Make Footballers Cheshunt Academy. It only takes three minutes to secure your spot.


Best wishes,










Steve Halls is an FA qualified football coach and football consultant, generally working at grassroots level but hugely passionate about the beautiful game as a whole. Steve works closely with clubs in his local area and offers consultancy services, mentorship, and player representation.

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