top of page




Today marks a significant milestone in the realm of youth football as The FA launches The Greater Game campaign. This groundbreaking initiative, aimed at young people aged 12-16 and their families, seeks to instill healthier life choices through the power of football.


At NexxtGen Football, we wholeheartedly endorse The Greater Game and its mission to promote youth well-being. As a platform deeply invested in the holistic development of young footballers, we recognise the pivotal role that sport plays in shaping not only athletic skills but also life skills. The Greater Game aligns seamlessly with our core values, and we are proud to throw our support behind this transformative initiative.





Central to The Greater Game is a grassroots programme developed in collaboration with Nuffield Health, focusing on four fundamental elements: move, eat, sleep, and think. This programme equips coaches with the tools to integrate these principles into their coaching sessions, fostering healthier habits among young players. It's a proactive approach that transcends the boundaries of sport, nurturing well-rounded individuals both on and off the field.


As founder of NexxtGen Football, I am personally inspired by The Greater Game's vision and potential to create positive change. "The Greater Game represents more than just a football initiative; it's a movement toward healthier, happier futures for our youth," says Steve Halls. "By leveraging the universal appeal of football, we can instill valuable life skills and promote well-being among young players."


The Greater Game couldn't have come at a more critical juncture. In an age where sedentary lifestyles and poor dietary habits are increasingly prevalent among young people, initiatives like these are essential to combatting the health challenges of our time. Through The Greater Game, The FA aims to empower young individuals to take control of their health, one small step at a time.


At NexxtGen Football, we are committed to championing The Greater Game and supporting The FA in their mission to foster healthier, happier communities through football. Together, we can create a brighter future for the next generation of athletes and leaders.


Join us in supporting The Greater Game and together, let's make a difference in the lives of young footballers across the nation.







In the world of grassroots football, the scoreboard often tells only part of the story. While victory may be sweet for the team that emerges triumphant, the question remains: who is really winning when the scoreline reads 15-0? As coaches, parents, and players, it's essential to delve deeper into the dynamics at play on the pitch and consider the broader implications of such lopsided outcomes.


Steve Halls, founder of NexxtGen Football, offers insights into the complexities surrounding one-sided matches and the lessons they impart beyond the final score. "In grassroots football, the focus should always be on player development and fostering a positive learning environment," he asserts. "While winning is undoubtedly a part of the game, it's equally important to prioritise the holistic growth and well-being of young players."


One of the primary concerns arising from heavily one-sided matches is the potential impact on the losing team's morale and confidence. A crushing defeat can be demoralising for players, particularly at a young age when they are still developing their skills and self-esteem. As Stev emphasises, "We must remember that every player takes to the field with the desire to compete and improve. It's our responsibility as coaches and mentors to ensure that they feel valued and supported, regardless of the outcome."


Moreover, the disparity in scores may raise questions about the balance of competition and the effectiveness of league structures in promoting fair play and equal opportunities for all teams. While some argue that such matches offer valuable learning experiences for both winning and losing sides, others contend that they underscore systemic issues within grassroots football, such as disparities in resources, training opportunities, and coaching quality.


From a developmental standpoint, blowout victories also present challenges in maintaining player engagement and motivation. In the face of repeated defeats, players may become disillusioned with the sport, leading to dropout rates and diminished participation levels. Steve emphasises the importance of fostering a supportive and inclusive environment where every player feels empowered to reach their full potential. "We must cultivate a culture of encouragement and resilience, where setbacks are viewed as opportunities for growth rather than reasons for discouragement," he asserts.


Ultimately, the true measure of success in grassroots football extends beyond the confines of the scoreboard. It lies in the bonds forged between teammates, the lessons learned through adversity, and the character development that occurs both on and off the pitch. As Steve reflects, "When we prioritise the well-being and development of young players above all else, everyone emerges as a winner, regardless of the final score."


In the pursuit of excellence, let us strive to redefine victory not solely in terms of goals scored and matches won, but in the lasting impact we have on the lives of young athletes. For in the game of football, the greatest triumphs are often found in the journey of growth, resilience, and camaraderie shared by players, coaches, and communities alike.







As April unfolds, so does a profound opportunity for reflection, understanding, and celebration – Autism Awareness Month. At NexxtGen Football, we embark on this month-long journey with a renewed commitment to inclusivity, acceptance, and empowerment for individuals on the autism spectrum.


Autism Awareness Month serves as a poignant reminder of the importance of recognising and honouring the unique experiences and contributions of individuals with autism. It's a time to elevate their voices, celebrate their achievements, and advocate for greater understanding and acceptance in our communities.


At NexxtGen Football, we believe that diversity is our strength, and neurodiversity is no exception. We celebrate the rich tapestry of talents, perspectives, and abilities that individuals with autism bring to our football family. From their innate creativity and attention to detail to their unwavering dedication and passion for the game, our neurodiverse players enrich our team in countless ways.


Throughout Autism Awareness Month, we're committed to fostering an environment where every individual feels welcomed, valued, and empowered to shine. Through specialised training programs, tailored support systems, and ongoing education for our coaching staff, we ensure that our players with autism receive the personalised attention and accommodations they need to thrive.


But our commitment to inclusivity extends beyond the confines of the football pitch. We actively engage with the broader community to raise awareness about autism and advocate for greater understanding and acceptance. Through partnerships with local organisations, participation in awareness campaigns, and community outreach initiatives, we strive to create a more inclusive society where individuals of all abilities can live, work, and play together in harmony.


As we navigate Autism Awareness Month, let us reaffirm our dedication to fostering a culture of empathy, respect, and inclusion. Let us amplify the voices of individuals with autism, celebrate their unique strengths, and advocate for a world where everyone is valued and embraced for who they are.


At NexxtGen Football, we stand united in our commitment to building a more inclusive future for all – one where neurodiversity is celebrated, and every individual has the opportunity to thrive. Join us as we embark on this journey of understanding, acceptance, and empowerment.


Best wishes,



bottom of page